We are an integrated youth marketing & communications agency with years of experience to tap into. We create innovative multi-channel creative solutions for brands to connect with and market to youth audiences and communities.
We enrich the communications strategies for our clients through offering access to local and international youth talent, creative campaign ideation, amplification and performance.
The average Gen-Zer received their first mobile phone at age 10.3 years.
Many of them grew up playing with their parents' mobile phones or
tablets. They have grown up in a hyper-connected world and the
smartphone is their preferred method of communication. On average,
they spend 3 hours a day on their mobile device.
This generation has seen the struggle of Millennials and has
adopted a more fiscally conservative approach. They want to avoid
debt and appreciate accounts or services that aid in that endeavor.
Debit cards top their priority list, followed by mobile banking.
Smartphones, social media, never knowing a country not at war, and
seeing the financial struggles of their parents (Gen-X).
Learning about personal finance. They have a strong appetite for
financial education and are opening savings accounts at younger
ages than prior generations.
